We brought in Identity Kit to help with product design and update our identity to signal a new era for our company. We still cannot believe how transformative the process was. Designs for banners, catalogs, packaging and merchandise all come together so much easier now.
Shane has a gift for taking on board all the components of your idea (the why, the how, the what), and presenting it back to you visually in a way which perfectly represents what you had in mind. I highly recommend him for conceptual, big picture, brand identity development. He's a real master of his trade.
Identity Kit led the creative and implementation work on our company’s new brand concept and positioning, name, logo, website, as well as developing all the collateral from enormous warehouse signage to pens and brochures. Shane’s after-sales service was professional and critically important in the first year of our company’s name change.
Working with Shane has truly been a great experience. I loved his subtle but creative approach, timelessness of the design language, professionalism and ability to deliver, and his patience and dedication. It is not difficult to see that Shane is a person with great passion for his work, and because of that, we’ve trusted him to deliver the brand promise.
Shane has developed logos, collateral and websites for various companies I have established and can be viewed as a total service provider for corporate branding work. I keep returning to Shane because he has a natural talent for conceptualizing brands, is patient when it comes to understanding customer requirements, imaginative in design and consistent in his high quality output.
Shane delivered an identity that perfectly captured the spirit of the shop. He was responsive to feedback and sweated the details to get the design just right. The brand guidelines he provided were invaluable when we started developing our website, signage and marketing materials.
After working with Shane on a number of projects, I can vouch for the quality and diversity of design ideas he is capable of. He has a rare talent for translating concepts into practical logos and graphics. This is delivered with a minimum of fuss using a clear set of development procedures that address all aspects of a brand identity.
It has been an inspirational experience working with Shane on the Cachet brand identity. Our guests and partners love the design and we were impressed with both his creativity and professional execution. Shane is a strong partner and is 100% engaged in every project.